We bring that experience to our clients both in management consulting and in helping develop businesses on the Internet. Our work for you extends beyond building a pretty site.
These are just some of the Strategic services we can provide for you:
- Strategic planning - you're building an Internet presence. How does it fit into your plans for the future? How do you build a successful eBusiness and how do you leverage all aspects of your traditional business using the new technology?
- Business-needs analysis- Do you actually know why
you want a website and what you want it to do for you? Let's develop the online business model that will meet your company's objectives.
- Site Analysis - You have a site. What's working, what isn't? How can we make it better?
- Usability Studies - It looks good, but does it work? How do we optimize the user experience? How do we make the site 'sticky' and 'addictive' to keep our customers with us longer and keep them coming back?
So, where's all this eBusiness stuff heading?
We think the next big trend is in "webifying" the entire business - that "total enterprise integration" we mentioned. First there were brochure sites (we did that), then sites that could take orders but required double entry of orders into legacy systems. (We did that.) Then came total integration of fulfillment, ordering, and credit from the web to legacy systems. (We did that, too.)
The next big wave is finding ways to leverage every aspect of your business using the Internet. Cisco is doing it, Dell is doing it - why not you? Dell is currently doing $50 million dollars per day (per day!) online - roughly 50% of its business - up from $30 million per day last year and $6 million per day the year before. We're thinking we see a trend.
How do you do it? Seems overwhelming. Well, it's like eating an elephant - one small bite at a time. Webifying your business involves numerous small, quick, high-impact projects over time - planned in a strategic way to benefit sales, cost efficiencies, and communication.
Every day there is a new possibility, a new technology, a new way to excite users and make the Internet work for you. At PCG, we're riding on the winds of change and want nothing more than to bring you along with us.
Next Section: Portfolio