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PathMail:
Integrated E-Mail Tool
Your opt-in customer list is a valuable asset
and e-mail campaigns are one of the most cost-effective and direct methods
of getting your product to your customers. For relatively low cost, you
get immediate results and trackable, hard-data response to your efforts.
But, managing your email marketing is not as simple as sending off a few
notes to friends. The challenges range from privacy issues, like getting
permission to send e-mail to customers, to the technical complexity of
composing, sending and tracking large volumes of mail. Increasingly, companies
are realizing that the cost in hardware, software, and skilled analysis
of their lists are compelling reason to outsource to an expert.
Features: Pathmail gives you:
Volume- from one to one million email messages
Flexibility- create and manage different campaigns for different
customer profiles
Precision- send email to those most likely to respond and at the
right time
Usability- your staff doesn't have to learn complicated programming
procedures. The Pathmail interface lets you write, edit, and send the
message you want to whom you want-all from your browser.
Knowledge- mine the data you receive from your campaigns to know
your customer, know what sells, and how to sell it
Benefits:
PathMail
is a revolutionary system designed to manage and implement your marketing
lists. We help you create and manage a sortable list of customers that
allows you to send customizable and date-limited messages to those most
likely to respond. With the Pathmail management tools you can create and
manage email campaigns, without the dollar outlay for hardware or software.
Pathmail can be as simple or as complex as you need. You can mange campaigns
yourself right from your desktop or you can let us assist with copywriting
and data analysis.
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