PathMail:
Integrated E-Mail Tool

Your opt-in customer list is a valuable asset and e-mail campaigns are one of the most cost-effective and direct methods of getting your product to your customers. For relatively low cost, you get immediate results and trackable, hard-data response to your efforts. But, managing your email marketing is not as simple as sending off a few notes to friends. The challenges range from privacy issues, like getting permission to send e-mail to customers, to the technical complexity of composing, sending and tracking large volumes of mail. Increasingly, companies are realizing that the cost in hardware, software, and skilled analysis of their lists are compelling reason to outsource to an expert.

Features: Pathmail gives you:

Volume- from one to one million email messages
Flexibility- create and manage different campaigns for different customer profiles
Precision- send email to those most likely to respond and at the right time
Usability- your staff doesn't have to learn complicated programming procedures. The Pathmail interface lets you write, edit, and send the message you want to whom you want-all from your browser.
Knowledge- mine the data you receive from your campaigns to know your customer, know what sells, and how to sell it

Benefits:

PathMail is a revolutionary system designed to manage and implement your marketing lists. We help you create and manage a sortable list of customers that allows you to send customizable and date-limited messages to those most likely to respond. With the Pathmail management tools you can create and manage email campaigns, without the dollar outlay for hardware or software. Pathmail can be as simple or as complex as you need. You can mange campaigns yourself right from your desktop or you can let us assist with copywriting and data analysis.